Baby Products

Potty Mess Mats

Your kid is bound to miss the mark during potty training. Make cleanup easy with disposable Potty Me...

3-in-1 Grow-With-Me Potty

The 3-in-1 Grow-With-Me Potty is a complete potty training solution that adapts with your kid as the...

Ultimate Baby Kit

Be ready for anything baby throws your way. The Ultimate Baby Kit is your one-stop, curated assortme...

3-in-1 Sound Machine + When-To-Wake™ Clock + Nightlight

Getting your kid's snooze schedule in sync with yours can be a nightmare. Opt out of endless all-nig...

Electric Nail Buffer

Scared of a snip slip? Nix your nail-care nerves and take total trimming control with the Electric N...

Fart Freeing Essentials

Trapped farts are a pain in the gas. Tackle babe's tummy troubles hands-on with Fart Freeing Essenti...

Triple-Angle Toothhugger

Put the brushing battle to bed! The Toothhugger's unique triple-angle brush head attacks plaque fast...

SmileFrida the FINGER TOOTHBRUSH

When it comes to oral care, it's good to start'em young! The SmileFrida Finger Brush makes it easy t...

NoseFrida Case + Refills

Make sure your Snotsucker is always ready to boogie with the NoseFrida Case + Refills. It comes stoc...

Get-A-Grip Teether

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NailFrida the SNIPPERCLIPPER SET

Tackle all of your trimming troubles without nicking baby's sensitive skin with the NailFrida Snippe...

Fold-And-Go Potty Seat

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Electric Nail Buffer Replacement Pads

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3-in-1 Humidifier XL + Diffuser + Nightlight

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No-Mess Vapor Rub

When your baby's nose is stuffed AF, No-Mess Vapor Rub delivers comfort without the cleanup job. App...

Baby Bath Upgrade Kit

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Push Pop Feeder

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Push Pop Feeder Set

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Saline Mist Inhaler

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Diaper Cream Booty Brush

Applying diaper cream when baby's got a rash can be one messy mission. When their skin is irritated ...

Ultra-Quiet Portable Nebulizer

Infants + young children experience upper respiratory infections 6-10 times per year, which can caus...

Electric NoseFrida

Frida Baby Electric Nasal Aspirator is the ultimate solution for relieving your little one's nasal c...

Electric NoseFrida Pro

The Electric NoseFrida Pro Electrical Nasal Aspirator is your go-to solution for tackling severe con...

NoseFrida Saline Rinse

Frida Baby saline rinse is an innovative solution for instant congestion relief designed specificall...